Here are some of this week’s press releases for marketing and public relations pros
On a positive note
“Scholastic To Publish Activism Book By Marley Dias, 12-Year-Old #1000BlackGirlBooks Founder, In Spring 2018” – Scholastic via PRNewsWire
“Marley Dias, the 12 year-old social activist behind #1000BlackGirlBooks—an international movement to collect and donate children’s books that feature Black girls as the lead character . . .is using her voice to advocate for social justice, a commitment reflected by her ambitious life goals: she dreams of becoming an editor of her very own magazine and plans to use media to spread positive messages and to perpetuate more socially conscious pop culture.”
And the award goes to . . .
The Newseum in Washington, D. C., announced today that Apple CEO Tim Cook will receive their distinguished Free Expression Award “for his leadership in creating technology that has had a profound impact on how we communicate. Further, he has used his spotlight to take a public stand on major societal issues, including racial equality, privacy, protecting the environment, access to education and LGBT rights. Cook will accept the award during a special event to be held at the Newseum on April 18, 2017.”
Other awards to be given at the event include”
- U.S. Representative John Lewis – Lifetime Achievement Award
- Executive Director of Becket Law Kristina Arriaga de Bucholz – Religious Freedom Award
- Martha Raddatz, ABC News Chief Global Affairs Correspondent – Free Press Award
- Hugh Hefner and Christie Hefner– Arts and Entertainment Award
This is the Newseum’s 2nd Free Expression Awards Event.
Public Relations Event of the Week
“Seattle Children’s Research Institute succeeded in a GUINNESS WORLD RECORDS attempt for most people conducting a DNA isolation experiment simultaneously. The record was set to celebrate the groundbreaking for Seattle Children’s newest pediatric research facility, Building Cure, which will be located in Seattle’s South Lake Union biotech corridor at 1920 Terry Ave. It is scheduled to open in 2019.
“We set this record with the support of the community, from policymakers to elementary school students, and we’re honored to have everyone here to celebrate the future of pediatric research in Seattle,” said Dr. Jim Hendricks, president of Seattle Children’s Research Institute. “Building Cure allows researchers to conduct life-changing pediatric research. We also designed spaces for young people to do hands-on science with expanded STEM education programming.”
Read more about this event at PRNewswire.
Marketer of the Week
TeleTech named to this year’s Flex Jobs’ Top 100 Companies to Watch for Telecommuting and Remote Jobs list. TeleTech, a business process/customer service outsourcing company that services a wide range of business industries, employs more than 40,000 employees worldwide, half of which are telecommuters and home-based employees. TeleTech is based out of Colorado.